Generating The Web Traffic To Profit
Making Your Website And Marketing Efforts Highly Visible On The Internet!
Not Optimizing Your Traffic To Increase Conversions Is Like
Loosing Thousands of Dollars a Year.
The traffic is the flow of new and reoccuring vistors who are browsing the internet. Each and every one of the users can be turned into a customer. It is all about getting targeted traffic, so you have a higher percentage of buyers rather than casual browsers.
Most of your traffic will be gained through organic search engine results. So it is very important to make sure all incoming search traffic comes in on targeted words that are action buying keywords.
Getting The Traffic To Come Your Website
It's not hard to get your website listed on search engines. If you are unsure if your website will rank you can manually submit it to Google or Yahoo, but if your website is contains a lot of search keywords then you will definately rank in a few days.
Get a Huge Boost in Search Engine Page Rank Make sure you use your target keywords in the domain URL of your website. If you are selling dog bones make sure your website is http:///www.bogbones-forsale.com/
You also need to follow a few Search Engine Optimization on your Website to ensure your listing on search engines.
Title: Make sure your title tag on all your website pages contains highly targeted keywords. Make sure to only use the keywords that make sense, do not add a lot of keywords, only 2 - 3
Meta Tags: Every page on your website contains Meta tags that describe the content on the page. The tags are in the head of the HTML document. Using highly targeted keywords in the description and keywords will help in ranks.
Content: Search Engines search your website pages and look for keywords and if they find a lot of a few keywords used in a lot of content, but in different combination it assumes that this website is high quality source of informatiom, thus places your website higher in search results.
Generating Targeted Traffic With Advertising
The absolutely best way to make a conversion with your website is to put an advertisemnt on a popular website, Google Adwords (adBrite, Yahoo Ads, etc), or affiliate banner sharing. This way the traffic you are getting actually wants to buy your product and you will make a lot more money.
Remember The Search Engine Keywords!
Again when you are making the advertisments you need to make sure the advertisements are keyword rich, because if you are advertising on a popular website it will get picked up on search engines and your websites page rank will increase.
Grass Roots Attempts To Get More Traffic
It is important to understand that the more you attempt to create more traffic the higher your search engine page rank will get, plus you will make more money. So all your efforts in generating small amounts of traffic from areas it all adds up in the end.
Having said that, there are many ways get traffic and increase your search engine page rank.
Start a niche focused forum. A popular forum is an excellent source of traffic. Although it can be a lot of work to get one started, if you choose a narrowly focused niche topic you'll find that word of mouth advertising will help it take off. Two of the most popular scripts for adding a forum to your site are phpBB and Snitz Forums. Both are free!
Approach eBay sellers about advertising your products and services when they ship an item. Every day, thousands of eBay sellers ship packages to the winners of their auctions. Use this fact to generate traffic for your site by approaching sellers offering items that your target audience are buying. Offer them a percentage of sales if they include a note in each shipment encouraging people to check out your website. The more that this note endorses your product, the better!
Interview famous people that your visitors want to know more about. People can't seem to get enough of interviews. Use this to your advantage by conducting interviews and publishing them on your site as an article or audio clip. To get started create a list of people that you would like to interview. Email each of them a nice letter explaining what you would like to do, how much of their time is involved and what you will do with the resulting content.
Make sure your listings in the search engines are something that people will want to click on. You could have the #1 ranking but if the title and description of your website don't make people want to click, you'll never see any traffic. Every search engine uses a different combination for your description that may include your page title, the first few lines of text from your site or the first section of text that includes the terms that are being searched for.
Stay in contact with potential customers. Ask visitors to subscribe to your ezine, request a special report or download a free eBook. This will give you a reason to ask for their first name and email address. You can then send them your newsletter or include them in your autoresponder series and follow up with them on a regular basis. When they start receiving emails from you they'll visit your site again ' and they'll be a lot more likely to buy on the second visit!
Write articles and submit them to newsletter publishers and article directories. There are thousands of newsletters (also called ezines) published online. Writing good quality articles and submitting them to the publishers for inclusion in these ezines is still one of the best ways to get free, targeted traffic. Start by creating a list of ezine publishers who accept article submissions using a reliable directory such as the Directory of Ezines (http://www.directoryofezines.com).
Swap articles with other site/list owners. One of the best ways to get traffic is to write informative articles and allow others to publish them in their newsletters and on their sites. Take this one step further and combine it with a joint venture. After all, most list owners also publish articles and want exposure just like you. Offer to promote their articles in exchange for them doing the same.
Focus your pages on no more than 3 keyword phrases. SEO experts recommend that you have no more than 3 keyword phrases for each page of your site. Why' Because keeping a tight focus will get you better ranked in the search engines, which will bring more targeted traffic. Check out what your competitors are doing and you'll probably find that they are still building general pages that they're trying to optimize for 10 or more phrases. By narrowing the focus of each of your pages you'll have an advantage over other sites in your industry.
Researching Your Keywords For Search Engines
Keyword research is fun. I love it. I can spend hours researching keywords, which is a mistake as it takes away from writing articles. Still, it is fun to do and you may find if you have extra time you can spend a little extra time on this all too critical task.
Don't waste too much time, but remember while doing it to have fun. Now remember, if you plan to do keyword research, you better find a good product to promote. This is not hard, start with Clickbank. Just do it. Create a list of at least 5 products you would consider selling because:
1. They offer good affiliate commissions
2. The product sells for a decent rate
3. There are great keywords you can find to write articles about
4. The competition is not so stiff you will find it hard to make money
As I said above, the first thing to do is find a good product to promote. The next thing to do is keyword research.
To find keywords, I go to: Keyword Tool When I visit this page I type in my main keyword. Doing so provides me a list of over 200 OTHER keywords related to the keyword I just typed in.
All of this is free. I can now write 200 more articles using the additional keywords I just found. Remember, keywords change from month to month, so it pays to keep on top of things and recheck occasionally.
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